To Be Creative is an Act of Faith. walk through the Fire and listen Deeply.

 Some Reflections Inspired by “The Creative Act” by Rick Rubin

There are books you don’t just read, you inhabit them. The Creative Act: A Way of Being by Rick Rubin is one of those sacred texts. It isn’t a manual for artists, nor a blueprint for creative success. It’s more like a mystical meditation wrapped in pages, a quiet conversation with that inner voice many of us, filmmakers, writers, creators, thinkers, dreamers, you name it! We’ve all, at some point, silenced our inner voice, lost beneath the weight of timelines, targets, and the relentless hum of productivity. But to stop listening to our inner voice is to drift through life half-alive like a walking ghost.

Listening as a Form of Creative Direction

Rubin doesn’t talk about narrative structure or three-act formulas. He offers something more radical: an invitation to open ourselves to the invisible current of creation. To become a vessel. A channel. In his words, the artist is more gardener than architect clearing the weeds, watering patiently, making space for something to grow... and then waiting.

Ego as Static in the Signal

One of the book’s most powerful ideas: the ego-our craving for control, recognition, validation is just noise. And art needs silence. So how do we direct, write, or produce without letting ego drive the process? By observing. By detaching from the outcome. By working from presence, not pressure.

When we’re developing or creating, we often face a room full of voices and visions. Rubin reminds us that harmony doesn’t come from imposing, it comes from tuning. Tuning the collective vision until the story resonates with truth.

Inspiration = Motivation

Another Rubin gem: you don’t need to be motivated to create. You just need to show up. Be present. Make space. Art arrives when it finds fertile ground.

I believe in creative rituals. In those quiet, sacred moments when the coffee is poured, the lights dim, and the desk & screen in front of me becomes a universe.

The creative act isn’t glamorous. It’s daily. Sometimes monotonous.

But when it happens… it’s fire.

The source!